Hair accessories & retail / Project story

Vilaano

A hair-accessory brand expressed through identity, retail materials and social creative.

The brief

The business context.

Vilaano’s visual system needed to carry from the brand mark into the places where customers discover and choose hair accessories.

Vilaano / brand identity

Creative decisions

A system with room to work.

Identity and stationery establish the visual language. Point-of-sale applications, brochures and social artwork then translate that language for retail and digital settings.

  • Brand identity and stationery
  • Retail point-of-sale applications
  • Brochure design
  • Social media creative

The work

See the idea across touchpoints.

What the work demonstrates

The connection matters.

The project shows how a brand system can move from a small identity mark to printed retail communication and a visually consistent social presence.

Let’s make it useful

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